EXIT-STRATEGY
A practical guide to selling your business
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For Immediate Release

Business Experience creates Local Author.
Business assets are being squandered.

Following the successful sale of his company retired businessman Graham Watkins, 53, has written a book detailing the complexities he encountered. When Graham and his wife sold their company, they had no idea what would be involved.

Graham says, ‘after scouring libraries for good advice on the subject and talking to professionals, we quickly realised there was very little information available. The process of preparing the company and finding the right buyer took over three years and was far more complex than we had imagined.  It involved an enormous learning curve and could have easily ended in disaster. Selling for the right price was important but we wanted to make sure the staff, who had always been loyal, were looked after. We owed it to them.  The result was a transaction where everyone won.’

There are over 2 million private limited companies in the UK, but many business owners spend years learning how to run and grow a business, yet fail to plan how to sell up and exit. The cost can be significant leaving owners unable to capitalise on their most valuable asset, the business, and squandering years of hard work.

The answer, according to Graham Watkins is to write a business plan that includes an ‘Exit Strategy’. He argues that effective planning should start years before the owner intends to depart. In his book Exit Strategy Graham explains in plain words what every business owner needs to do to make leaving their business a profitable and enjoyable experience.

Planning, preparation, recruiting good intermediaries, finding a quality buyer, negotiating the best price, dealing with accountants and concerned staff and avoiding potential traps - issues that require careful attention are all examined in Exit Strategy. Plus the advantages and disadvantages of options such as flotation, management buy out and straight sale of the business are explored.

‘It pays to start early’ says Graham ‘turning your business into a golden nest egg that a buyer will pay a premium for, takes time and starting your exit planning years in advance makes good commercial sense. Ironically developing a sound exit plan actually makes a business easier to operate.’

The experts agree, Dr Robert Hughes Jones, a Research Director at Schlumberger Cambridge Research Ltd, says “Graham Watkins delivers solutions to business problems you don’t even know exist. The knowledge he shares in this book is worth thousands of pounds.”

Exit Strategy – A Practical Guide to selling your business, published by Discovered Authors will be available from 14th August priced £12.99. Author’s website – www.exit-strategy.org   

ENDS

For further information or for review copies of Exit Strategy please contact:

Natalie Matthews on 020 7529 3747 / natalie.matthews@bookforce.co.uk

NOTES TO EDITORS:
After training as a marine engineer, Graham Watkins followed a successful career in sales and marketing until 1989 when he incorporated his own company distributing retail and catering equipment. Graham has now retired and lives with his wife in a rambling farmhouse in the Brecon Beacons.

Graham Watkins is able to adapt excerpts from his book Exit Strategy into short articles for publication. If you are interested in commissioning an article from Graham please contact him through his website. There would be no charge, but Graham would appreciate a credit for the article.